Food & Beverage · by Archi Jain

Flying Fox is a craft beer brand built around experimentation, character, and a playful spirit. At Archistry Studios, we developed a character-led packaging system that gives every beer its own personality while keeping the range cohesive. Hand-drawn fox illustrations, bold typography, and distinct colour palettes bring each variant to life, with every character reflecting the beer’s flavour and mood. The result is a playful, recognisable packaging range that stands out on shelves and gives the brand room to grow.









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