Fashion & Apparel · by Meera Vijay
Down Bad
Down Bad - a denim brand that's expressive and boldy crafted for individuals. A brand that wants people to express themselves without a word - and just by their clothes. Bold. Modern. Expressive. I designed this brand identity so that this brand is something that you can't stop thinking of and would die to have in ur wardrobe. An irresistible brand that's equally at home in runway, boutique or Instagram feed.
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Voting is closed for this nominee.
Score→ 9.4 / 10
Design & Craft
9.60 / 10
Strategy
9.60 / 10
Originality
9.80 / 10
Brand Story
9.60 / 10
Simple average of the counting votes, per criterion — the Score above also weights the four criteria, counts Jury and PRO/Agency votes more heavily, gives less weight to voters who rate everything at the very top or bottom of the scale, trims outliers once a tier has enough votes, and nudges scores built on few votes toward the site-wide average. Votes that don't count toward the score aren't included.
Votes (5)
| Voter | Design | Strategy | Originality | Story | Overall | |
|---|---|---|---|---|---|---|
 | digitalsbyavrish from India digitalsbyavrish.framer.website | 10 | 10 | 10 | 10 | 10.00 |
 | Minku from Myanmar | 10 | 10 | 10 | 10 | 10.00 |
| n | 10 | 10 | 10 | 10 | 10.00 | |
 | Jeremiah Haastrup from United Kingdom jeremiahhaastrup.com | 9 | 8 | 9 | 9 | 8.70 |
| g | 9 | 10 | 10 | 9 | 9.50 | |
