Fashion & Apparel · by TJ
Eight Hour - Workwear Branding
Tailoring that moves with your day Eight Hour redefines the corporate uniform. Born from the tension between office culture and street style, Eight Hour crafts relaxed tailoring for a new generation of creatives, sharp where it needs structure, loose where it needs room to move. The visual language carries that same duality. A sepia palette and motion blurred, slightly distorted imagery bring in the looseness, nothing sits too still or too perfect. A handwritten primary typeface keeps it human and unbothered, while a stiff secondary sans serif holds the structure down.
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Voting is closed for this nominee.
Score→ 8.6 / 10
Design & Craft
9.13 / 10
Strategy
9.38 / 10
Originality
9.00 / 10
Brand Story
9.25 / 10
Simple average of the counting votes, per criterion — the Score above also weights the four criteria, counts Jury and PRO/Agency votes more heavily, gives less weight to voters who rate everything at the very top or bottom of the scale, trims outliers once a tier has enough votes, and nudges scores built on few votes toward the site-wide average. Votes that don't count toward the score aren't included.
Votes (8)
| Voter | Design | Strategy | Originality | Story | Overall | |
|---|---|---|---|---|---|---|
 | madstudio.ny from New York madimccreesh.com | 9 | 9 | 10 | 9 | 9.20 |
 | Tawakkul Tales from Bangladesh | 10 | 10 | 9 | 9 | 9.70 |
 | Panos Kyriopoulos from Greece panos.framer.website | 10 | 9 | 9 | 10 | 9.50 |
 | mrkttnr from Germany mrkttnr.com | 7 | 9 | 8 | 9 | 8.00 |
 | Alina Zadorozhna from Ukraine www.hoveroverstudio.com | 10 | 10 | 10 | 10 | 10.00 |
 | Leyma Design from Spain www.leyma.design | 9 | 9 | 8 | 8 | 8.70 |
| M | Meera Vijay from India | 10 | 10 | 10 | 10 | 10.00 |
