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Food & Beverage · by megenta-studio
Hummus Yummus Packaging
megenta-studio
Project Brief I partnered with Murlis to design packaging for their new line of chickpea-based Hummus Pops, inspired by bold Middle Eastern flavors. The goal was to create a look that felt flavorful, and culturally rich. The lineup included: Classic Hummus Pops Tzatziki Pops Shawarma Pops Harissa Pops Solution Using bold colors, custom illustrations, and silhouettes inspired by Middle Eastern architecture, I crafted a system that felt both premium and playful. Each flavor was given its own vibrant palette, while a unified layout kept the brand identity consistent across the range. Worked with my good friend @Ruchita
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