Food & Beverage · by syeda maham
YUMM | Artisanal Cookie Brand
syeda maham
YUMM is an artisanal cookie brand offering beautifully crafted, soft and buttery cookies with a premium yet playful personality. The identity takes a colorful approach to premium branding, moving away from the expected muted and minimal aesthetic often seen in the category. The visual system combines expressive typography, vibrant colors, and refined details to create a brand that feels contemporary and distinctive. The identity extends across the packaging and cookie boxes, bringing the same polished yet playful experience to every touchpoint.
Live score
Scores stay hidden while voting is open, so early votes can't anchor the ones that follow. Check back once the countdown ends.
Votes (2)
| Voter | Design | Strategy | Originality | Story | Overall | |
|---|---|---|---|---|---|---|
 | Helloslint from Germany helloslint.com | 10 | 10 | 10 | 10 | 10.00 |
| D | 10 | 10 | 10 | 10 | 10.00 | |
