Fragrance Branding

FRAGMNT is a poetic brand shaped by memory, emotion, and the quiet beauty of what fades. Its name and logo, marked by missing letters, reflect the way time erases details yet leaves behind the feeling. Each creation — a scent, a form, a moment — becomes a vessel for what we can no longer hold, but still remember. Through simplicity and light, FRAGMNT turns absence into presence, reminding us that even fragments can speak the language of love, warmth, and longing.