Fries Bar Branding

Salt Shack is a bold, elevated loaded fries bar serving hand-cut chips layered with unapologetically luxe toppings. Designed for girl dinners, date nights, and post-club cravings, it’s where indulgence meets attitude. The brand pairs a deep, luxurious red with crisp white accents and a chic, fashion-forward typeface. Salt Shack is striking, confident, and impossible to ignore. Sometimes boujee, always messy.