Perfume Branding

Sense is a perfumery that keeps every moment alive. The sense of living, of existing with all being and of feeling every surface, experiencing every human emotion. I chose the font — HazesSprayPaint — that reminded me of simplicity. It felt childish, raw, and unpolished, like the handwriting of a child. A child knows how to feel life — they’re curious to touch and discover everything around them. And Sense is about allowing yourself to be guided by feeling. The packaging is minimalist: you only see the logo and a material that feels 3D to the touch — textured, tactile. You only get a sneak peek of the perfume. You truly discover it when you smell it. The entire concept uses earthy tones and textures — simple, minimal, yet luxurious. The brand is a luxury one, inspired by the aromas of autumn, clean natural materials, and the nostalgic scent of childhood pears. It’s all about emphasizing feeling — letting yourself be carried away by the experience.