Yapheh Design Studio

About

I'm Ema, founder of Yapheh Design Studio, a one-person studio in the UK building character-led brand identities and packaging for food, drink and lifestyle brands. I came to design through fine art and character illustration, so I don't start with a logo. I start with who the brand is, then draw the world around it. That usually means a character, a system, and packaging that people recognise before they read the name. Currently taking on new projects.