The Complete Client Brief System

The complete 3-step system to manage your client projects — from first inquiry to full creative direction.

Every successful design project starts with the right questions.
This free template helps you structure your client process from the very first message to a detailed creative brief.

Whether you’re working on branding, packaging, or product design, this system gives you a clear workflow to collect the right information at every stage.

What’s inside:
Step 1 – Client Inquiry Form
Quick questions to qualify new clients and check if the project fits your timeline, budget, and services.

Step 2 – Full Project Brief
Collect all important details once the project is approved — from business background to design goals and deliverables.

Step 3 – Brand Discovery Questions
Dive deeper into brand strategy, positioning, and audience insights to build a strong creative foundation.

Use it as-is or adapt it to your own process — add, remove, or rephrase the questions that fit your workflow best.

Perfect for freelance designers and studios who want to save time, stay organized, and make client communication more professional.