Earthy Tones, Minimal / Monochrome

Llama Cafe is where vibrant energy meets clean simplicity. It’s a space that feels alive but never loud — playful colors, minimal design, and a vibe that lets you breathe. Just good coffee, good people, and a place that doesn’t try too hard.

Coffee Brand Identity

July 29, 2025

Cool Tones, Minimal / Monochrome

Coffee for humans. Snacks for pets. Plenty of sunshine, tail wags, and stolen croissant bites. Basically heaven — if heaven had fur on the seats. And yes, we used Comic Sans. Intentionally. You're welcome.

Coffee Brand Identity

July 28, 2025

Cool Tones, Bold Colors

A beach resort inspired by calm tides, sun-drenched days, and barefoot luxury. The visual identity blends soft coastal tones, elegant typography, and a breezy, timeless feel — crafted to capture the essence of serene seaside living.

Resort

July 27, 2025

Bold Colors, Dark Mode

PLATELY is a satirical-meets-functional meal kit brand designed for those everyday emergencies — when life gets chaotic and cooking feels like a crisis. With a bold visual identity, tongue-in-cheek copywriting, and editorial-style presentation, PLATELY reinvents convenience food through the lens of fashion, humor, and design.

Food & Beverage

July 26, 2025

Bold Colors, Warm Tones

Sunday Script is a UK-based copywriting studio that champions clarity with charisma. Built around the phrase “Ink. Pause. Repeat.”, this brand identity treats punctuation like poetry and ideas like rituals. The design system pays homage to the desk drawer—from notepads and filing folders to typewriter ribbons and rubber-stamp marks—capturing the slow, deliberate rhythm of great writing. The typographic treatment contrasts the sharpness of editorial serifs with the blunt honesty of bold sans, while the symbol (an expressive eight-point burst) stands for a thought that’s just hit the page. Every brand touchpoint—from business cards to letterheads to merchandise—is designed with reverence for the pause: the breath before the next sentence, the space between draft and delivery. Project Credits Designer & Art Director: Harsh Vardhan Concept developed for Brief Club’s Challenge 208: Sunday Script

Business

July 25, 2025

Earthy Tones, Cool Tones

WILD TRAIL is a visual identity shaped by the quiet charm of slow hiking and soft adventure. The design process leaned into analogue nostalgia—grainy textures, flash-burnt photography, handwritten journal entries, and lo-fi layouts—to echo the unfiltered, offline feel of being on the trail. Every element—from the matchbox to the trail journal—was crafted to feel like something you’d find stuffed at the bottom of a backpack. This isn’t high-performance gear culture—it’s thoughtful, slightly muddy, and full of soul.

Lifestyle & Outdoor

July 24, 2025

Minimal / Monochrome, Earthy Tones

Gaze is a premium sunglasses brand tailored for the modern corporate lifestyle. Merging fashion with function, the brand offers sleek, sophisticated eyewear that complements business attire. For their identity, the goal was to show the balance between professional and trendy, which is why the logotype uses customized lowercase ‘a’ and ‘e’ to add a modern, stylish touch while keeping a clean and refined look.

Fashion Brand Identity

July 23, 2025

Bold Colors, Cool Tones

Muzo is a personal project born from the desire to combine design, craftsmanship, and upcycling. My goal was to create dog bandanas with modern, vibrant patterns, hand-printed using the screen-printing technique. Each piece is made from repurposed fabrics, giving a second life to existing materials.

Pet

July 22, 2025

Dark Mode, Minimal / Monochrome

Kōhī: Slow Coffee Bar- Where Reconnection Begins With a Coffee.☕

Coffee

July 21, 2025

Pastel, Minimal / Monochrome

Branding for Milk Lab coffee shop

Coffee Brand Identity

July 20, 2025

Cool Tones, Minimal / Monochrome

As part of the Design Brief Challenge, I developed a fictional branding project for Friteur, a Belgian takeaway fries shop. The goal was to create a full visual identity within one week, blending tradition with a modern twist to reflect the essence of a local, authentic food spot. The aim was to design a full brand identity, including a logo inspired by Belgian craft and heritage, a clean, well-structured menu, and a graphic universe rooted in the retro visuals of traditional fry shops.

Take Away

July 19, 2025

Cool Tones, Minimal / Monochrome

Passion project for Street Quack, a playful café concept with a skateshop vibe. Built around a laid-back duck mascot that inspired the brand direction. A fun and bold identity for a spot that feels both cool and welcoming.

Coffee

July 18, 2025

Earthy Tones, Cool Tones

Palmira is a boutique beach resort made for slow days and salty air. It's a place for laid-back travelers hidden between palm trees and the sea to reset and feel the warmth of the coast, with open-air cabanas, relaxed rooms, and more.

Resort

July 17, 2025

Bold Colors, Cool Tones

Brine blends the raw essence of the ocean with urban edge. Think fresh catches, smoky grills, and a moody, salt-air aesthetic. This isn’t your classic seafood joint — Brine is sleek, minimal, and just a little wild. Every plate tells a story of flavor, freshness, and fire. The word “BRINE” uses a bold, condensed sans-serif typeface with strong vertical strokes. This gives the logo impact, modernity, and a bold urban edge. The tight letter spacing and condensed form create tension and visual strength, perfect for a brand that wants to stand out. In contrast, the curved “seafood restaurant” in a thin, delicate type softens the composition with a sense of movement — reminiscent of waves or sea currents. This adds an organic, artisanal feel to the design. The color palette is minimal but meaningful: Deep blue (background): represents the ocean, depth, and freshness. White (text): provides strong contrast, clarity, and cleanliness. Burnt orange (illustrations): evokes heat, grilling, and bold flavors — visually striking and symbolically rich. The orange against blue creates an eye-catching focal point that draws immediate attention. The illustrations use a vintage engraving style, full of texture and detail. This raw, handmade aesthetic aligns perfectly with the brand keywords — especially “elemental,” “authentic,” and “non-traditional.” The way the illustrations interact with the word “BRINE” is a bold visual decision — they merge illustration and typography, reinforcing the concept of blending the raw ocean essence with an urban aesthetic.

Restaurant

July 16, 2025

Earthy Tones, Minimal / Monochrome

CA-WOW offers real dairy milk that’s 100% lactose-free, making it ideal for those who are lactose intolerant. Enjoy the rich taste of milk without the discomfort. Their product line includes a 330ml and a 1L option. Your dairy cravings sorted!

Food & Beverage

July 15, 2025

Earthy Tones, Minimal / Monochrome

Dolce is a vegan Italian baked goods brand with a bold, effortless vibe. Inspired by the Luperca sculpture of Romulus and Remus, the identity blends heritage with edge. Quietly confident, unapologetic, and rooted in authentic Italian tradition.

Bakery

July 14, 2025

Bold Colors, Dark Mode

CIAO! is a bold new take on fast-casual pasta—an identity built to disrupt tradition and resonate with a young, urban, no-filter generation. This is pasta for the TikTok age: messy, loud, and shareable. My goal was to create a visual and verbal identity that matched the energy of the product: fast, craveable comfort food that doesn't take itself too seriously. Most pasta brands lean into heritage, rustic charm, and family tradition. CIAO! needed the opposite. How to make pasta relevant for a youthful audience constantly bombarded with content and craving authenticity—with no patience for cliché or polish?

Hospitality

July 13, 2025

Bold Colors, Warm Tones

Branding for a breakfast club

Restaurant

July 12, 2025

Earthy Tones, Dark Mode

In the misty hills of Uji in Japan, Haruki, a third-generation tea artisan, sought to preserve the purity of true Japanese matcha. As mass production diluted its authenticity, he founded Kiyo Matcha. Using time-honored methods, Kiyo Matcha’s leaves are hand-picked, stone-ground, and free from additives, ensuring vibrant color and rich umami. More than a brand, Kiyo Matcha is a tribute to tradition and a promise of authenticity, inviting you to slow down and savor matcha as it was meant to be.

Tea

July 11, 2025

Dark Mode, Minimal / Monochrome

I developed a memorable and striking visual style for a pretzel bakery. The main design element is a black and white checkered pattern, which I applied on the package and envisioned for the window display. This pattern creates a strong visual identity for the brand. I also created a friendly cartoon character holding pretzels. This mascot is placed on the package and in the window display design, making the brand more appealing and memorable. The Twisted Bites logo is in stylish italics, giving it a personalized look. The packaging also features the founding year, "EST. 2025".

Bakery

July 10, 2025