Beauty & Personal Care · by LanaB
Dewdew
LanaB
This project explores a vibrant and playful packaging direction for a shower gel line inspired by freshness, fruit energy, and everyday self-care rituals. The goal was to create a design that feels clean, modern, and instantly eye-catching while reflecting different scent personalities through bold color storytelling. The bottle form combines soft, rounded geometry with a minimal design approach to keep the focus on color, texture, and product mood. Each variant features a distinct hue and subtle fruit icon embossing on the cap to visually connect scent, freshness, and identity. The overall aesthetic balances simplicity with personality - a contemporary look designed to stand out on shelves while communicating freshness, cleanliness, and a fun daily skincare experience.
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Votes (1)
| Voter | Design | Strategy | Originality | Story | Overall | |
|---|---|---|---|---|---|---|
 | tenvr from Bangladesh | 8 | 7 | 7 | 7 | 7.40 |
+ 3 votes from members who had no approved submission when voting. They don't count toward the score.
