Food & Beverage · by Erandy Elias
Encore
Erandy Elias
Encore is a non alcoholic aperitif brand for people who still want the full experience of having a drink, just without the alcohol. I wanted it to feel fun, social, and something you would actually be excited to reach for, so I used bold fruit graphics, bright color, and packaging that feels just as good in your hand as it looks on the table. Each flavor has its own personality, but together they still feel unmistakably Encore. **All the occasion. Nothing to Proof.**
Color Palette
Tags
Voting is closed for this nominee.
Score→ 8.9 / 10
Design & Craft
9.17 / 10
Strategy
8.50 / 10
Originality
9.33 / 10
Brand Story
9.17 / 10
Simple average of the counting votes, per criterion — the Score above also weights the four criteria, counts Jury and PRO/Agency votes more heavily, gives less weight to voters who rate everything at the very top or bottom of the scale, trims outliers once a tier has enough votes, and nudges scores built on few votes toward the site-wide average. Votes that don't count toward the score aren't included.
Votes (6)
| Voter | Design | Strategy | Originality | Story | Overall | |
|---|---|---|---|---|---|---|
 | Tawakkul Tales from Bangladesh | 9 | 8 | 9 | 10 | 8.80 |
 | Ahmed B from Pakistan ahmedvisual.framer.ai | 8 | 6 | 8 | 7 | 7.30 |
| B | ByMariz Studio from Chile | 10 | 10 | 10 | 10 | 10.00 |
 | Yapheh Design Studio from United Kingdom | 9 | 9 | 10 | 10 | 9.30 |
 | Danieladesignstudio from Indonesia | 9 | 9 | 9 | 9 | 9.00 |
| S | Sehrish Kanwal from Pakistan | 10 | 9 | 10 | 9 | 9.60 |
