Hospitality & Travel · by wooo.designs
CROSTA
wooo.designsPRO
CROSTA is a contemporary Italian pizza joint made for dinner, wine and whatever comes after. The brand identity balances familiar cues from traditional pizzeria culture with a more unexpected, after dark personality. A bold custom wordmark, checkerboard pattern and hand drawn illustrations keep the identity rooted in the crafted character of classic pizza culture. The illustrations take that familiar language into the night, with pizza slices landing on disco balls, wine glasses and oversized sunglasses. A pale yellow and matte black palette echoes the glow and shadows of an evening out, creating a visual world that feels familiar, social and distinctive. Great parties start with pizza.
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